People have been asking me what I think of the current ANTM Cycle. Well guess what, I share your sentiments. Though I learned to like Kelly Cutrone after the Louise-issue last year, I still don’t want her to be there. And as much as I want to see Rob Evans strip naked episode after episode, how I wish I am seeing Nigel Barker instead. Yes, I guess I am quite disappointed with this Cycle but since I love Tyra, I will still be watching this cycle and still root for Victoria!
The biggest turn-off of Cycle 19, for me, is the integration of Social Media. Normally, I would be the first one parading and shouting, “Hey! Tyra’s invading the groundswell!”, but this time, I am not buying it.
Although Brian Boy might be able to voice out what Social Media thinks about our lovely models, I have huge doubts on the social media scores they’re flaunting on air. The fact that we know ANTM episodes are taped says something about the social media scores– they are manipulated on a certain extent.
First, I think the participants of this “social media platform” are highly selected and controlled, obviously running counter to the very essence of tapping social media. The question is not who are these people; but more importantly, how are these folks able to participate.
Further, they say that the photos were posted for the fans to comment on. One thing they forgot to tell is where these photos are posted. My point here is that it is somehow pointless to say that photos are posted somewhere while not disclosing where they are being posted.
Finally, I wonder about the nature of the quantitative value of the social scores. Were participants simply asked to rate them 1-10? How do they translate the qualitative comments to scores that determine the fate of each contender?
It really seems to me that ANTM has gone quite non-transparent this time. I really wish that ANTM could have not implemented social media scores. Well, they can do it, but their execution reflects that somewhere in conceptualization, there is a lack of further research. How I miss how Nigel and Tyra would argue on who deserves to stay. In the long history of ANTM, they have quite established that we could trust the judges on choosing who will be the next America’s Next Top Model! I do hope Tyra stuck to that.
What do you think about this new judging scheme?